How marketers can succeed without 3rd party cookies & identifiers
With the deprecation of the 3rd party cookie and 3PIDs (third-party identifiers) approaching, learn how Publicis Sapient, Adobe, and Epsilon have partnered to help marketers mitigate this challenge and succeed in the changing landscape. Timelines are ever shifting from Apple’s IDFA to Google Chrome (now moved to 2023) which make it even more critical to plan ahead of this disruption.
We’ll discuss:
• How to get control in a fast and ever evolving landscape
• Impact of getting identity right
• Future proofing 1st party data assets
• Powering the next generation of personalized experiences
• Building the right mix of people, process, and technology
Tuesday, July 27
9–10am PT | 12–1pm ET
Featuring:
Vishnu Indugula
SVP Martech Practice Lead
Publicis Sapient
Sahil Gupta
Director Business Development
Adobe
Tim Haden
VP Client Solutions/Strategy
Epsilon